Nintendo Net Worth 2023 | How Much Is Nintendo Worth?

Nintendo Net Worth
Nintendo Net Worth

Here in this blog post, you will find all the details about Nintendo net worth, including every detail about the company and its products.

Nintendo means “leave luck to heaven” in Japanese; indeed, luck has been with them.

It is a Japanese multinational electronics company headquartered in Kyoto, Japan. Nintendo is a multinational company, so how much is Nintendo worth?

Nintendo started with the production of handmade playing cards in 1889. Since then, the company has developed video games and created a niche for itself in that industry. By revenue, it is the world’s most profitable video game company.

You might be wondering, “How much is Nintendo worth?” This article will highlight Nintendo’s net worth, among other things. Continue reading to know how much Nintendo is worth.

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Nintendo’s History

Some things have influenced its earnings in determining how much Nintendo is worth. Hence the need to consider the company’s history. 

Nintendo Co., Ltd., popularly known as Nintendo, was founded by Fusajiro Yamauchi on September 23, 1889. Yamauchi’s original intention was to produce handmade hanafuda playing cards, a Japanese variety of cards, and this was the company’s first product.

The company experienced success with this, and Yamauchi hired assistants to help in the mass production of the cards. However, the company soon encountered financial challenges that led to the production of low-quality cards. 

In 1959, Nintendo started producing the western version of the cards. The company collaborated with Walt Disney to portray Disney characters on these cards, which was a huge success. The cards were sold alongside books that explained the rules of the games. As a result of this success, Hiroshi Yamauchi, the company’s CEO at the time, changed the company’s name from Nintendo Playing Card Co., Ltd to “Nintendo.” 

In addition to making playing cards, Nintendo created its bridge tournament called the Nintendo Cup. Nintendo ventured into several other businesses, like the love hotels, taxi companies, instant rice companies, and various items like the vacuum cleaner, between 1963 and 1968. However, these successes were not achieved, and they were eventually abandoned. 

In the late 1960s, the company ventured into the production of Japanese electronic toys. Yamauchi discovered Gunpei Yokoi in one of the company’s hanafuda factories during this period of increased toy production. Yamauchi instructed him to polish the goods for the holiday toy rush. This product gave birth to the ultra hand. The ultra-hand by Yokoi became one of Nintendo’s first hit toys, selling over a million units. 

Following this, Yamauchi transferred Yoki from the assembly line to product development. With his electrical engineering expertise, Yokoi added a fresh skill set to Nintendo’s development team. Yokoi created many Nintendo electronic toys, including the Ultra Machine, Ten-Billion-barrel Puzzle, and Love Tester. Their first solar-powered toy, the Nintendo Beam gun, was produced in 1969, and over a million units were sold. This multinational’s video game era began after this period.

In 1980, the company expanded to America, established a subsidiary, Nintendo of America Inc., and started selling the Game and Watch product line. 

The Electronic Age

As Nintendo is an electronics company,  in answering how much Nintendo is worth,  it’s noteworthy to consider how they started the production of electronics. 

Nintendo started manufacturing video games in the 1970s, and their first console was the Magnavox Odyssey. In 1977, they produced four versions of the Color TV home video game console. 

A student developer by the name of Shigeru Miyamoto was responsible for the design of the video games. He also went on to produce most of Nintendo’s video games. Donkey Kong, a coin-operated video game, was released in 1981, it became an instant hit and increased the company’s net worth. Between 1979 and 1989, Nintendo came up with various products ranging from video games to family computers, Games, and watches, among others.

In 1985, the Nintendo Entertainment System (NES) was launched in America, and it was a massive hit. This same year, the popular character ‘Mario’ was first introduced in the Super Mario Bros. game. The following year, the character ‘Link’ made his first appearance in the Legend of the Zelda game. 

In 1989, Nintendo released its first portable handheld game system, the Game Boy. Two years later, the Super Nintendo Entertainment System (Super NES) was introduced in the US. On September 29, 1996, the Nintendo 64 System and the Super Mario game were released in the United States. Nintendo released the Game Boy Color two years later. It was accompanied by Pokémon, a groundbreaking Game Boy concept that sparked a countrywide craze. 

The company tried to produce an affordable virtual version of its video game in 1995. As a result, they released “Virtual Boy” that year, although it didn’t do great. In 2001, Nintendo launched the Game Boy Advance, its first gaming system with optical discs, replacing the Nintendo GameCube’s obsolete cartridges. The Nintendo DS, an innovative dual-screen handheld game system, was released in 2004. It was a massive success and greatly contributed to the company’s strong position in the gaming industry.

Between 2006 and 2015, Nintendo released several products, including the Wii system, which became a best seller due to its wireless controller and other features. It also became the first system to sell over ten million copies in a year in the United States. In 2011, the company upgraded the features of the Nintendo 3DS system, enabling users to play 3D content without special 3D glasses. 

Also, in 2017, Super Mario Odyssey and The Legend of Zelda: Breath of the Wild were released alongside the Nintendo Switch device. In 2019, an upgraded version of the Nintendo Switch, the Nintendo Switch Lite, designed for portable play, was released. It allowed users to play A.I. games that work in the handheld mode on a compact system.

Nintendo Entertainment System, Nintendo 64, GameCube, Nintendo Switch, and a variety of other gaming systems were all created by them. They are well known for games including Mario, The Legend of Zelda, and Pokémon. All these have contributed to how much Nintendo is worth


This company began modestly and has since risen to one of the top positions in the video gaming industry. They are today recognized as one of the main global manufacturers of video game consoles, software, and hardware.

Also, they are known for producing some of the most groundbreaking video game consoles, and with all these revolutionary innovations, they have achieved enormous success in the gaming industry.

They collaborated with various other brands and businesses along this long journey. All these have influenced how much Nintendo is worth.

How does Nintendo make Money?

How much is Nintendo worth? Before answering this, it is essential to know how they make money. 

One of the ways Nintendo makes money is through its video game franchise, which has periodic releases.

Another way they make money is via an unfolding system whereby a user will have to pay to gain access to new features and adventures in a particular game. Nintendo also makes money through its online store, selling its gaming systems, games, and accessories. 

Nintendo Net worth

Seeing that the company has a long history and is still thriving, how much is Nintendo worth

It is one of the three richest corporations in Japan. The net worth is believed to be over 95 billion dollars. Most of its profits come from selling and manufacturing its well-known games’ software, hardware, and smart devices. They are currently having a lot of success with games like Pokémon Go and Super Mario, which run on smartphones and other smart devices. They also released Switch, a new hybrid game console that has sold more than 27.4 million hardware and 5.46 million software units. Super Mario remains their most well-known video game character ever. 

The launching of the game Pokémon Go has further increased its net worth, with the company experiencing a 160% rise in the stock market. This has placed it above Sony Corporation in value. Furthermore, Nintendo has a few subsidiaries that generate revenue.

Given that some of the greatest professionals in this sector work there, the net worth is expected to rise in the future, according to certain estimates.

Frequently Asked Questions

What is Nintendo?

Nintendo is a Japanese entertainment and electronics corporation specializing in video games and consoles.

Who founded Nintendo?

Fusajiro Yamauchi founded Nintendo in Kyoto, Japan, in 1889.

How does Nintendo make money?

Nintendo makes money through various means. The first is through the production of electronic video game consoles.
The company also develops software for game developers in addition to maintaining its online digital content store. Another way the company makes money is through the production, licensing, and sales of toys, animation, and promotional events. Also, recently the company has entered the theme park industry with Nintendo land.

What are Nintendo’s most important inventions?

Famicom, Game and Watch, Game Boy, Super NES, Nintendo 64, GameCube, Nintendo DS, Wii, Nintendo 3DS, Wii U, Nintendo Switch, and video games and icons are Nintendo’s most important inventions.

Who is the current CEO of Nintendo?

The current CEO of Nintendo is Masahiro Sakurai.

Who are Nintendo’s greatest competitors?

Some of Nintendo’s greatest competitors are Activision Blizzard, Electronic Arts, and Bandai Namco.


How much is Nintendo worth? What is their position in their niche? Nintendo is over hundred and thirty years in operation and is still very functional. Records show that Nintendo is the third-most valuable corporation in Japan. This says a lot about their worth and standing in the industry. The company makes money through diverse means, and with its recent venture in the theme park industry, how much Nintendo is worth is only bound to increase.


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