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SEO writing is a lot more than just ‘Writing’. It’s the process where you write content with the intent to get it ranked on the first page of search engines e.g. Google, Bing, etc.
The content piece must be fully optimized so that it doesn’t get lost on the 20th page of the search engine.
If you’re struggling with SEO writing and looking for some tips on how to become a good SEO writer, then we have just the perfect solutions for you.
Before we get into it, make sure you have a viable internet connection that allows you to dig into as many SEO writing opportunities as you want, without any interruption.
Our recommendation goes for AT&T internet as it has various plans with amazingly consistent speeds. You can check AT&T Internet prices by contacting their customer support and then choose a plan according to your needs.
With that sorted, let’s take a look at 8 tips you can use if you want to create perfectly search-optimized content:
1. Know Your Audience and Write Accordingly
How can you expect your content to rank when you have no idea who you are writing for? It is crucial to identify who your target audience is going to be and then produce the content they would like to read.
Once you start targeting your specific audience through your content, you will only be more relevant and develop a better identity.
2. Study Your Competitors
If you want to become the best in your SEO writing game, you have to make sure you are putting out the best content available for the chosen topic.
Always begin your research by looking at what your competitors have written so that you know what areas you have to outdo them in. Once you know what’s already out there, only then will you be able to create something even more meaningful that stands out.
3. Focus on Finding Appropriate Keywords
Keywords play a crucial role in SEO rankings; You can never become a good SEO writer if you neglect the importance and placement of keywords in your content.
Research the niche-appropriate keywords that you can target and rank for. To be on the safe side, take log-tail keywords as they work better when it comes to conversion rates.
Once you have figured out what keywords you are going to target, research for topics that include your long-tail keywords and are engaging. Make sure to use the keywords twice or thrice if you are writing long-form content and don’t forget to incorporate your keywords naturally.
4. Structure Your Draft
There are thousands of content pieces lying dead on the 30th or 40th pages of search engines just because they’re unorganized and readers find them boring to read.
Now the writer might have used accurate language with perfect grammar, but just because they didn’t put an effort to structure their content piece well, it didn’t get ranked on search engine pages.
Therefore always start by making a draft. Break your content into smaller paragraphs, and create headlines that help your reader to skim through easily.
Making a rough draft before you start writing will always give you an idea of how your content piece is going to turn out. It will allow you to add or remove things accordingly.
5. Make Clear Headlines
Headlines are one of the most important things to focus on in SEO writing. The better and clearer headings you make, the easier it gets for search engine algorithms and the reader to skim your content piece.
Make use of interesting and catchy words but don’t make it too complicated for the reader to understand. In short, your headline should clearly state what the whole paragraph is all going to be about.
6. Write a Good Intro and Conclusion
Good headlines alone won’t help your content rank, you have to give your readers a short yet engaging intro that leads them to read the full thing.
The best way to give a good intro is to briefly explain the topic and identify areas that you are going to cover further in your article. Keep it precise, simple, and interesting to grab the attention of your audience.
Once you have written the whole article, wrap it up nicely. Add a conclusion that quickly summarizes your content piece on a good note.
7. Add Images
What’s a better idea to make your content piece more engaging than adding visuals to it? People love seeing images, but not just any image, it has to be relevant to the content you’re writing. It can help you create a good impression of your blog or article.
You can also pin it up to your social media accounts and redirect traffic to your other accounts or websites.
8. Interlink Your Articles
If you want your content to be seen you have to step up with your linking game as it plays an important factor in ranking content for SEO. Make sure to link your content to your own website as well as to your other articles so that readers get a chance to take a look at them too.
You can also add backlinks to other content you like to promote such as videos, channels, originals source, etc.
Wrapping up
There is a lot more to SEO writing than what we have mentioned above. However, these are some of the basic tips you need to follow if you want to polish your SEO writing skills.
For more fruitful results make sure to keep yourself updated with the search engine algorithms and remember, good content always wins!
